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Paperback 52 Things We Wish Someone Had Told Us About Customer Analytics Book

ISBN: 1726601064

ISBN13: 9781726601061

52 Things We Wish Someone Had Told Us About Customer Analytics

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Book Overview

52 Things We Wish Someone Had Told Us About Customer Analytics is for anyone who uses customer information to make business decisions: CMOs, CEOs, product owners and the people who provide that information, e.g. data scientists, market researchers, business analysts. By tying impact to tools and techniques, through real-life stories, we hope to help decision makers better understand how to use customer data while helping data analysis providers understand...

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Business Business & Investing

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