50 Ways to Understand Communication: A Guided Tour of Key Ideas and Theorists in Communication, Media, and Culture

by Arthur Asa Berger and Arthur Asa Berger San Francisco State University

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In 50 Ways to Understand Communication, Arthur Asa Berger familiarizes readers with important concepts written by leading communication and cultural theorists, such as Saussure, L vi-Strauss, de Certeau, McLuhan, Postman, and many others. Organized in fifty short segments, this concise guide covers a wide range of important ideas from psychoanalysis and semiology to humor, "otherness," and nonverbal communication. Berger's clear explanations...

Format:Paperback

Language:English

ISBN:0742541088

ISBN13:9780742541085

Release Date:February 2006

Publisher:Rowman & Littlefield Publishers

Length:144 Pages

Weight:0.85 lbs.

Dimensions:0.5" x 6.1" x 9.0"

Related Subjects

Communication Communication & Journalism Communications Criticism & Theory History & Criticism Literary Criticism Literary Criticism & Collections Literary Theory Literature Politics & Social Sciences

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50 Ways to Understand Communication: A Guided Tour of Key Ideas and Theorists in Communication, Media, and Culture

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