24 Carat Bold

24 Carat BOLD offers you a practical, step by step guide to earning your right to be known as a thought leader. Learn to build on your reputation to grow your reknown (and value) in business as the "Go To" expert in your field for the long term. Authentic, pragmatic, thought provoking, well written and easy to read, Mindy Gibbins-Klein's new book, due to be launched next month on the 17th September, called "24 Carat BOLD, The Standard for REAL Thought Leaders" is endorsed strongly on the cover by Seth Godin, globally best selling author of Tribes, Purple Cow, Permission Marketing, All Marketers Are Liars. He sums up the book very accurately, "Here's the first thoughtful book I've seen on what it means to become a thought leader. Practical and inspiring at the same time." Seth Godin's no stranger to thought leadership. If you know his works and his extraordinarily effective systems for promoting his own books, Godin is a master of his subject and seemingly effortlessly and instantly generating pre-orders in the hundreds of thousands of pre-sold copies. His mastery for gaining instant global sales and influence, you would be a bit like pushing your new Ferrari because you don't want to soil the engine with use. It would be very silly to pass this book by or worse, buy it now and leave it to gather dust on the shelf. Mindy, known as The Book Midwife walks her own talk. 24 Carat BOLD is a template for how to identify your audience and your message, how to plan to say what you want to say authentically, building personal advocacy through your audience, your network and your clients. If you are serious about becoming known as a leading expert in your discipline or business, Mindy has blue-printed her proven formula that she demonstrates with real, personal examples from her friends, her career and her clients to deliver clear understanding of what you need to do and how to do it. She's used it to help hundreds of CEOs, entrepreneurs and experts take their light from under a bushel and shine. If you have that unwritten book inside you that you want to write and be read, applied and recommended, then buy this book. Why wouldn't you ask Mindy to help you write it? She's going to help you with velvet gloves and iron fists, and Mindy pulls no punches. She's speaks with a vulnerable, nurturing wit and authority. She is the voice of experience and speaks to you directly from her gut and the real world, not some half-baked theoretical or dry academic position. She challenges you to look at what's really stopping you by helping you uncover the causes of your habits of self-sabotage, procrastination and getting ready to get ready! It takes guts and a lot of tough lessons in life to write this well and be able to teach others to write well too. What is preventing you from STARTING and FINISHING writing and PUBLISHING your book, being regularly paid and invited to speak in public to audiences comprised of your ideal prospects who see you as the expert in you

Mindy Gibbins-Klein "gets it" - and she shows you that in a commodity "Same-o Lame-o" world, you have to STAND OUT, STAND UP and BE BOLD. Gray is dead. Technicolor rules. And BOLD contrast wins the day. Whether you are an author, speaker, coach, consultant, independent professional, or service provider of any kind, this book is a MUST to add to your marketing library. Now more than ever, when the economy is hurting, spending has been cut, and risk aversion rules every buying decision for products, services, and ideas - 24 Carat BOLD thought leaders are getting hired, getting booked, and getting referred. Want to join that elite club? Well, you can - simply buy this book and read - then re-read - and IMPLEMENT the strategies, tactics, and tools and you will see a dramatic difference in your own bottom line. You'll find yourself going back to this book over and over, dog-earing the pages, and highlighting large sections (such as "the sad myth of the USP" on p. 91, "How to define your right audience and right target market" on p. 61, "How to create a family of messaging materials" on p. 103, "What is NOT thought leadership" on p. 23, and "What REALLY stops most people" from establishing their thought leadership on p. 120-131). This book delivers equal doses of street smarts, practical application, mindset, and skill set to establish yourself as the "go-to" resource in your industry, your niche, and your marketplace. 5 stars.

This book was inspiring and informative. These days the term "thought leader" has been used loosely and often undeservedly by PR types to promote their clients. The standards provided in this wonderful book for determining who is and who is not a thought leader were sorely needed. Mindy Gibbons-Klein, also known for her business as "The Book Midwife," inspires shy thought leaders to step up and be bold. But she doesn't just inspire and leave you to figure out for yourself how to move forward. She provides a guide along with the inspiration. I highly recommend this book to potential thought leaders and writers.

Mindy-Gibbins Klein's pertinent, well researched book has highlighted a vacuum in society: the need for people to step forward and own themselves as the real Thought Leaders in their field. She provides both inspiration and practical strategies to enable the reader to move to the next level and fulfil this role, identifying the defining characteristics of a Real Thought Leader and encouraging us to set a new, higher standard for ourselves by taking up this mantle. Our society, particularly our young people, are desperate for true role models and mentors to inspire them to become something more worth while than "celebrities." As Real Thought Leaders step up and give people something to aspire to, we will see a positive future unfold for all of us. Thank you, Mindy, for putting the spotlight on this subject, equipping us to become Real Thought Leaders in such a thought provoking, empowering manner.