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Top Picks

The New Relationship Marketing: How to Build a Large, Loyal, Profitable Network Using the Social Web
The New Relationship Marketing: How to Build a Large, Loyal, Profitable Network Using the Social Web
Mari Smith

from $7.49

Conversations That Win the Complex Sale: Using Power Messaging to Create More Opportunities, Differentiate your Solutions, and Close More Deals
Conversations That Win the Complex Sale: Using Power Messaging to Create More Opportunities, Differentiate your Solutions, and Close More Deals
Tim Riesterer

from $5.09

Selling Online for Dummies
Selling Online for Dummies
Leslie Heeter Lundquist

from $11.99

Introduction to e-Commerce (Mcgraw-Hill/Irwin Series in Marketing)
Introduction to e-Commerce (Mcgraw-Hill/Irwin Series in Marketing)
Bernard J. Jaworski

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Authenticity: What Consumers Really Want
Authenticity: What Consumers Really Want
James H. Gilmore

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Sales Closing for Dummies
Sales Closing for Dummies
Tom Hopkins

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Sales Prospecting for Dummies
Sales Prospecting for Dummies
Tom Hopkins

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Differentiate or Die: Survival in Our Era of Killer Competition
Differentiate or Die: Survival in Our Era of Killer Competition
Jack Trout

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The White Paper Marketing Handbook
The White Paper Marketing Handbook
Robert W. Bly

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Consumer Behavior
Consumer Behavior
Deborah J. MacInnis

from $6.79

Bestsellers

The Tipping Point: How Little Things Can Make a Big Difference
The Tipping Point: How Little Things Can Make a Big Difference
Malcolm Gladwell

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The Power of Habit
The Power of Habit
Charles Duhigg

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Start with Why: How Great Leaders Inspire Everyone to Take Action
Start with Why: How Great Leaders Inspire Everyone to Take Action
Simon Sinek

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The Go-Giver: A Little Story About a Powerful Business Idea
The Go-Giver: A Little Story About a Powerful Business Idea
John David Mann

from $3.99

Predictably Irrational: The Hidden Forces that Shape Our Decisions
Predictably Irrational: The Hidden Forces that Shape Our Decisions
Dan Ariely

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Made to Stick: Why Some Ideas Survive and Others Die
Made to Stick: Why Some Ideas Survive and Others Die
Chip Heath

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Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
W. Chan Kim

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Traction: Get a Grip on Your Business
Traction: Get a Grip on Your Business
Gino Wickman

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Originals: How Non-Conformists Move the World
Originals: How Non-Conformists Move the World
Adam M. Grant

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Contagious. Why Things Catch On.
Contagious. Why Things Catch On.
Jonah Berger

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Marketing

Creative Propagation
Creative Propagation
Peter Thompson

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The Power of Nice: How to Negotiate So Everyone Wins- Especially You!, Revised Edition
The Power of Nice: How to Negotiate So Everyone Wins- Especially You!, Revised Edition
Ronald M. Shapiro

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Show Stopper!: The Breakneck Race to Create Windows NT and the Next Generation at Microsoft
Show Stopper!: The Breakneck Race to Create Windows NT and the Next Generation at Microsoft
G. Pascal Zachary

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The E-Commerce Book: Building the E-Empire (1st Edition) (Communications Networking and Multimedia)
The E-Commerce Book: Building the E-Empire (1st Edition) (Communications Networking and Multimedia)
Steffano Korper

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The Unofficial Guide to Starting a Business Online
The Unofficial Guide to Starting a Business Online
Jason R. Rich

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Next: The Future Just Happened
Next: The Future Just Happened
Michael Lewis

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The Twenty-Four Hour Society: Understanding Human Limits in a World That Never Stops (A William Patrick Book)
The Twenty-Four Hour Society: Understanding Human Limits in a World That Never Stops (A William Patrick Book)
Martin C. Moore-Ede

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The Internet Strategy Handbook
The Internet Strategy Handbook

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Media Promotion & Marketing for Broadcasting, Cable & the Internet, Fifth Edition
Media Promotion & Marketing for Broadcasting, Cable & the Internet, Fifth Edition

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A Technique for Producing Ideas
A Technique for Producing Ideas
James Webb Young

from $3.99

Model: The Ugly Business of Beautiful Women
Model: The Ugly Business of Beautiful Women
Michael Gross

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Formation and Early Growth of Business Webs: Modular Product Systems in Network Markets
Formation and Early Growth of Business Webs: Modular Product Systems in Network Markets
Florian Steiner

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It's Not How Good You Are, It's How Good You Want To Be
It's Not How Good You Are, It's How Good You Want To Be
Paul Arden

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Screw It, Let's Do It
Screw It, Let's Do It
Richard Branson

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The 22 Immutable Laws of Branding: How to Build a Product or Service Into a World-Class Brand
The 22 Immutable Laws of Branding: How to Build a Product or Service Into a World-Class Brand
Al Ries

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Pour Your Heart into It : How Starbucks Built a Company One Cup at a Time
Pour Your Heart into It : How Starbucks Built a Company One Cup at a Time
Howard Schultz

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Senior Living Communities: Operations Management and Marketing for Assisted Living, Congregate, and Continuing-Care Retirement Communities
Senior Living Communities: Operations Management and Marketing for Assisted Living, Congregate, and Continuing-Care Retirement Communities
Benjamin W. Pearce

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Direct from Dell
Direct from Dell
Michael Dell

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Michael Jordan and the New Global Capitalism, New and Expanded Edition
Michael Jordan and the New Global Capitalism, New and Expanded Edition
Walter F. LaFeber

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No Logo: Taking Aim at the Brand Bullies
No Logo: Taking Aim at the Brand Bullies
Naomi Klein

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Business

No B.S. Direct Marketing: The Ultimate, No Holds Barred, Kick Butt, Take No Prisoners Direct Marketing for Non-direct Marketing Businesses (No B.S.)
No B.S. Direct Marketing: The Ultimate, No Holds Barred, Kick Butt, Take No Prisoners Direct Marketing for Non-direct Marketing Businesses (No B.S.)
Dan S. Kennedy

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Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising
Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising
Ryan Holiday

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MKTG 2.0, 2008 - 2009 Student Edition
MKTG 2.0, 2008 - 2009 Student Edition
Charles W. Lamb Jr.

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Small Business Marketing for Dummies, Second Edition
Small Business Marketing for Dummies, Second Edition
Barbara Findlay Schenck

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Million Dollar Consulting: the Professional's Guide to Growing a Practice
Million Dollar Consulting: the Professional's Guide to Growing a Practice
Alan Weiss

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500 Social Media Marketing Tips: Essential Advice, Hints and Strategy for Business: Facebook, Twitter, Pinterest, Google+, YouTube, Instagram, LinkedIn, and More!
500 Social Media Marketing Tips: Essential Advice, Hints and Strategy for Business: Facebook, Twitter, Pinterest, Google+, YouTube, Instagram, LinkedIn, and More!
Andrew Macarthy

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Competing Against Luck
Competing Against Luck
Taddy Hall

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Complete MBA For Dummies (For Dummies (Business & Personal Finance))
Complete MBA For Dummies (For Dummies (Business & Personal Finance))
Kathleen Allen

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Building Your Ideal Private Practice: A Guide for Therapists and Other Healing Professionals
Building Your Ideal Private Practice: A Guide for Therapists and Other Healing Professionals
Lynn Grodzki

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Trump:: The Art of the Comeback
Trump:: The Art of the Comeback
Donald J. Trump

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No B.S. Marketing to the Affluent: The No Holds Barred, Kick Butt, Take No Prisoners Guide to Getting Really Rich
No B.S. Marketing to the Affluent: The No Holds Barred, Kick Butt, Take No Prisoners Guide to Getting Really Rich
Dan S. Kennedy

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Zag: The Number One Strategy of High-Performance Brands
Zag: The Number One Strategy of High-Performance Brands
Marty Neumeier

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The Misbehavior of Markets
The Misbehavior of Markets
Benoît B. Mandelbrot

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Multiple Streams of Internet Income: How Ordinary People Make Extraordinary Money Online
Multiple Streams of Internet Income: How Ordinary People Make Extraordinary Money Online
Robert G. Allen

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Scientific Advertising
Scientific Advertising
Claude C. Hopkins

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The Effortless Experience: Conquering the New Battleground for Customer Loyalty
The Effortless Experience: Conquering the New Battleground for Customer Loyalty
Nick Toman

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Content Rules: How to Create Killer Blogs, Podcasts, Videos, eBooks, Webinars (and More) That Engage Customers and Ignite Your Business
Content Rules: How to Create Killer Blogs, Podcasts, Videos, eBooks, Webinars (and More) That Engage Customers and Ignite Your Business
Ann Handley

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Principles of Marketing
Principles of Marketing
Gary M. Armstrong

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The Ultimate Marketing Plan: Find Your Hook. Communicate Your Message. Make Your Mark.
The Ultimate Marketing Plan: Find Your Hook. Communicate Your Message. Make Your Mark.
Dan S. Kennedy

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Unlimited Wealth: The Theory and Practice of Economic Alchemy
Unlimited Wealth: The Theory and Practice of Economic Alchemy
Paul Zane Pilzer

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Business & Investing

Propaganda
Propaganda
Edward L. Bernays

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Social Media Marketing All-In-One for Dummies
Social Media Marketing All-In-One for Dummies
Deborah Ng

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Crushing it!
Crushing it!
Gary Vaynerchuk

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The Tuttle Twins and their Spectacular Show Business
The Tuttle Twins and their Spectacular Show Business
Connor Boyack

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Change: How to Make Big Things Happen
Change: How to Make Big Things Happen
Damon Centola

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The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google
The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google
Scott Galloway

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Hit Makers: The Science of Popularity in an Age of Distraction
Hit Makers: The Science of Popularity in an Age of Distraction
Derek Thompson

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Confessions of an Advertising Man
Confessions of an Advertising Man
David Ogilvy

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Traffic Secrets: The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers
Traffic Secrets: The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers
Russell Brunson

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The SPIN Selling Fieldbook
The SPIN Selling Fieldbook
Neil Rackham

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Trust Me, I'm Lying: Confessions of a Media Manipulator
Trust Me, I'm Lying: Confessions of a Media Manipulator
Ryan Holiday

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Understanding Business
Understanding Business
William G. Nickels

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The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
David Meerman Scott

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The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand Out From the Crowd
The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand Out From the Crowd
Allan Dib

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Endless Referrals: Network Your Everyday Contacts into Sales
Endless Referrals: Network Your Everyday Contacts into Sales
Bob Burg

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Little Black Book of Connections: 6.5 Assets for Networking Your Way to Rich Relationships
Little Black Book of Connections: 6.5 Assets for Networking Your Way to Rich Relationships
Jeffrey Gitomer

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Strategic Planning for Nonprofit Organizations: A Practical Guide and Workbook
Strategic Planning for Nonprofit Organizations: A Practical Guide and Workbook
Jude Kaye

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Diffusion of Innovations
Diffusion of Innovations
Everett M. Rogers

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Predictable Revenue: Turn Your Business Into a Sales Machine with the $100 Million Best Practices of Salesforce.com
Predictable Revenue: Turn Your Business Into a Sales Machine with the $100 Million Best Practices of Salesforce.com
Marylou Tyler

from $6.69

The Thank You Economy
The Thank You Economy
Gary Vaynerchuk

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Economics

Building a Storybrand: Clarify Your Message So Customers Will Listen
Building a Storybrand: Clarify Your Message So Customers Will Listen
Donald Miller

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Business Model Generation
Business Model Generation
Alexander Osterwalder

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Think Like a Freak
Think Like a Freak
Steven D. Levitt

from $4.89

Linchpin: Are You Indispensable?
Linchpin: Are You Indispensable?
Seth Godin

from $4.69

Twelve and a Half : Leveraging the Emotional Ingredients Necessary for Business Success
Twelve and a Half : Leveraging the Emotional Ingredients Necessary for Business Success
Gary Vaynerchuk

from $4.19

Small Business Kit for Dummies
Small Business Kit for Dummies
Richard D. Harroch

from $4.89

The Personal MBA: Master the Art of Business
The Personal MBA: Master the Art of Business
Josh Kaufman

from $16.64

Dotcom Secrets: The Underground Playbook for Growing Your Company Online
Dotcom Secrets: The Underground Playbook for Growing Your Company Online
Russell Brunson

from $5.49

Expert Secrets: The Underground Playbook for Creating a Mass Movement of People Who Will Pay for Your Advice
Expert Secrets: The Underground Playbook for Creating a Mass Movement of People Who Will Pay for Your Advice
Russell Brunson

from $5.69

Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy World
Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy World
Gary Vaynerchuk

from $5.19

Thou Shall Prosper: Ten Commandments for Making Money
Thou Shall Prosper: Ten Commandments for Making Money
Daniel Lapin

from $17.19

Words That Work: It's Not What You Say, It's What People Hear
Words That Work: It's Not What You Say, It's What People Hear
Frank Luntz

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Rich Dad: The Business of the 21st Century
Rich Dad: The Business of the 21st Century
Robert T. Kiyosaki

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Your First Year in Network Marketing
Your First Year in Network Marketing
Mark Yarnell

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This is Marketing: You Can’t Be Seen Until You Learn To See
This is Marketing: You Can’t Be Seen Until You Learn To See
Seth Godin

from $9.49

Misbehaving: The Making of Behavioral Economics
Misbehaving: The Making of Behavioral Economics
Richard H. Thaler

from $8.09

Pre-Suasion: A Revolutionary Way to Influence and Persuade
Pre-Suasion: A Revolutionary Way to Influence and Persuade
Robert B. Cialdini

from $8.59

Your Next Five Moves: Master the Art of Business Strategy
Your Next Five Moves: Master the Art of Business Strategy
Patrick Bet-David

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The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
Guy Kawasaki

from $3.59

Getting Everything You Can Out of All You've Got: 21 Ways You Can Out-Think, Out-Perform, and Out-Earn the Competition
Getting Everything You Can Out of All You've Got: 21 Ways You Can Out-Think, Out-Perform, and Out-Earn the Competition
Jay Abraham

from $8.79

Economics Books

Starting an Online Business For Dummies (For Dummies (Computer/Tech))
Starting an Online Business For Dummies (For Dummies (Computer/Tech))
Greg Holden

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Way of the Wolf: Become a Master Closer with Straight Line Selling
Way of the Wolf: Become a Master Closer with Straight Line Selling
Jordan Belfort

from $7.69

How to Become a Rainmaker: The Rules for Getting and Keeping Customers and Clients
How to Become a Rainmaker: The Rules for Getting and Keeping Customers and Clients
Jeffrey J. Fox

from $5.19

The Travels of a T-Shirt in the Global Economy: An Economist Examines the Markets, Power, and Politics of World Trade
The Travels of a T-Shirt in the Global Economy: An Economist Examines the Markets, Power, and Politics of World Trade
Pietra Rivoli

from $5.39

Hey, Whipple, Squeeze This: A Guide to Creating Great Ads, Second Edition
Hey, Whipple, Squeeze This: A Guide to Creating Great Ads, Second Edition
Luke Sullivan

from $4.69

The Greatest Salesman in the World
The Greatest Salesman in the World
Og Mandino

from $5.59

Starting an Online Business All-In-One for Dummies
Starting an Online Business All-In-One for Dummies
Shannon Belew

from $6.59

Resonate: Present Visual Stories that Transform Audiences
Resonate: Present Visual Stories that Transform Audiences
Nancy Duarte

from $5.99

The Ten-Day MBA: A Step-By-Step Guide to Mastering the Skills Taught in America's Top Business Schools
The Ten-Day MBA: A Step-By-Step Guide to Mastering the Skills Taught in America's Top Business Schools
Steven Silbiger

from $4.59

Words that Sell
Words that Sell
Richard Bayan

from $4.29

The Young Entrepreneur's Guide to Starting and Running a Business (Completely Revised and Updated)
The Young Entrepreneur's Guide to Starting and Running a Business (Completely Revised and Updated)
Steve Mariotti

from $5.09

The End of Fashion: How Marketing Changed the Clothing Business Forever
The End of Fashion: How Marketing Changed the Clothing Business Forever
Teri Agins

from $6.59

Buyology: Truth and Lies About Why We Buy and the New Science of Desire
Buyology: Truth and Lies About Why We Buy and the New Science of Desire
Martin Lindstrom

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Invisible Influence
Invisible Influence
Jonah Berger

from $4.19

One Million Followers: How I Built a Massive Social Following in 30 Days
One Million Followers: How I Built a Massive Social Following in 30 Days
Brendan Kane

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Marketing Management: Analysis, Planning, Implementation, and Control
Marketing Management: Analysis, Planning, Implementation, and Control
Philip Kotler

from $4.42

Marketing for Dummies
Marketing for Dummies
Alexander Hiam

from $4.59

How to Get Rich
How to Get Rich
Felix Dennis

from $15.69

One Minute Sales Person, The: The Quickest Way to Sell People on Yourself, Your Services, Products, or Ideas--at Work and in Life
One Minute Sales Person, The: The Quickest Way to Sell People on Yourself, Your Services, Products, or Ideas--at Work and in Life
Spencer Johnson

from $4.59

You, Inc.: The Art of Selling Yourself
You, Inc.: The Art of Selling Yourself
Christine K. Clifford

from $4.49

Marketing & Sales

Purple Cow: Transform Your Business by Being Remarkable
Purple Cow: Transform Your Business by Being Remarkable
Seth Godin

from $4.19

The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!
The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!
Al Ries

from $5.89

The Little Red Book of Selling: 12.5 Principles of Sales Greatness
The Little Red Book of Selling: 12.5 Principles of Sales Greatness
Jeffrey Gitomer

from $4.09

The Now Habit: A Strategic Program for Overcoming Procrastination and Enjoying Guilt-Free Play
The Now Habit: A Strategic Program for Overcoming Procrastination and Enjoying Guilt-Free Play
Neil A. Fiore

from $4.49

Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers
Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers
Geoffrey A. Moore

from $3.99

Positioning: The Battle for Your Mind
Positioning: The Battle for Your Mind
Al Ries

from $4.19

Yes!: 50 Scientifically Proven Ways to Be Persuasive
Yes!: 50 Scientifically Proven Ways to Be Persuasive
Steve J. Martin

from $6.79

Permission Marketing : Turning Strangers Into Friends And Friends Into Customers
Permission Marketing : Turning Strangers Into Friends And Friends Into Customers
Seth Godin

from $4.29

All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World
All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World
Seth Godin

from $4.69

Ultimate Sales Machine
Ultimate Sales Machine
Amanda Holmes

from $5.59

Sway: The Irresistible Pull of Irrational Behavior
Sway: The Irresistible Pull of Irrational Behavior
Rom Brafman

from $4.39

Ogilvy on Advertising
Ogilvy on Advertising
David Ogilvy

from $8.09

Selling the Invisible: A Field Guide to Modern Marketing
Selling the Invisible: A Field Guide to Modern Marketing
Harry Beckwith

from $4.59

Designing Brand Identity: An Essential Guide for the Whole Branding Team
Designing Brand Identity: An Essential Guide for the Whole Branding Team
Alina Wheeler

from $6.09

Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling
Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling
Michael Port

from $4.19

Why We Buy: The Science of Shopping
Why We Buy: The Science of Shopping
Paco Underhill

from $4.79

The New Market Wizards: Conversations with America's Top Traders
The New Market Wizards: Conversations with America's Top Traders
Jack D. Schwager

from $6.49

The Brand Gap
The Brand Gap
Marty Neumeier

from $15.69

Guerrilla Marketing: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business
Guerrilla Marketing: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business
Jay Conrad Levinson

from $3.69

The Ultimate Sales Letter: Attract New Customers. Boost Your Sales
The Ultimate Sales Letter: Attract New Customers. Boost Your Sales
Dan S. Kennedy

from $4.59

Commonalities among these books on marketing include a focus on strategies for increasing sales and revenue, building brand identity and customer loyalty, utilizing social media and digital marketing techniques, developing effective communication skills, and understanding consumer behavior. Many of the books also emphasize the importance of differentiation and standing out in a competitive market. Additionally, several books explore the psychology behind successful marketing campaigns and the impact of technology on business practices.

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