Most Popular Books
- Marketing Research
- Strategy from the Outside In: Profiting from Customer Value
- Peripheral Vision: Detecting the Weak Signals That Will Make or Break Your Company
- Market Driven Strategy: Processes for Creating Value
- The Market Driven Organization: Understanding, Attracting, and Keeping Valuable Customers
Similar Authors To George S. Day
- Alan Price
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- David J. Lynn
- Robert D. Buzzell
- George M. Doss
- Venkat Ramaswamy
- Gordon Mills
- F. Peter Boer
- Anthony R. Kovner
- Richard N. Katz
- Robert M. Horonjeff
- H. R. Claus
- Jennifer Aaker
- Andy Smith
- Neil H. Firtle
- Indra K. Nooyi
